“No one is making a half-a-million-dollar decision with someone they just found on the internet.”
Episode 34 of The Smart Agents Podcast features Sam Eligwe, who recently launched his own team after ten year in the real estate industry.
“I felt like, ‘Why not? Why not start my own thing? Why not venture off and give my sphere of influence confidence in who they can use for the foreseeable future?’"
Based in the Washington DC area, he shared how he has been able to fill his business pipeline without having to spend money on online advertising.
“My marketing guy was like, ‘You don't really need to do it. You get so much engagement from your social media.’
For Sam, a big part of his success comes down to being authentic in everything he does.
“I think the personal aspect is key because when people know who you are when things come up, they know how you're going to react.”