December 2 2024
Episode 218 of The Smart Agents Podcast features visual storytelling expert and photographer John DeMato. After a career in television production, John found a passion for photography and now works with clients to create compelling imagery that elevates their brand, builds credibility, and connects deeper with their audience.
Over the course of our conversation, John touched on the different types of photos you should have in your marketing portfolio and how to leverage them. He also shares his advice for finding the right photographer to fit your needs.
Follow John’s Blog at: https://www.johndemato.com/blog
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Listen Now!November 25 2024
Episode 217 of The Smart Agents Podcast features Charleston, South Carolina-based agent Winnie Rodgers sharing how embracing her unique personal brand has transformed her real estate career into a thriving, sustainable business.
Six years in, Winnie has carved out a niche by showcasing her love of tattoos, rock and roll, and pinup culture—proving that authenticity resonates with clients and colleagues alike.
Beyond selling homes, Winnie’s true passion lies in teaching, and she travels the country to share her expertise with fellow agents. Tune in as Winnie discusses how she built her real estate business, the strategies she uses to attract agent referrals via social media, and why creating an authentic personal brand is essential for long-term success.
Follow Winnie on Instagram at: https://www.instagram.com/_winnieandcompany/
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Listen Now!November 18 2024
“I see the ...
Episode 216 of The Smart Agents Podcast features Kyle Southard, Air Force Veteran turned real estate agent. Launching his real estate career just four years ago in Louisiana, Kyle shares how he built his business and sphere of influence in the early years.
Looking to take home more of his commission earnings, Kyle found Pinnacle Realty Advisors, a subscription-based brokerage and hasn’t looked back.
Throughout our conversation, Kyle talks about how the subscription-based model works and how it has made a life-changing impact on his career.
Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kylesouthard/
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Listen Now!November 11 2024
Episode 215 of The Smart Agents Podcast features John Horn, CEO of StubGroup, a leading digital advertising agency and Premier Google Partner. Whether you're new to Google Ads or have managed multiple campaigns for your real estate business John offers invaluable tips you won’t want to miss.
In this episode, John dives into the competitive landscape of digital advertising, covering essential topics like effective keyword research, geographic targeting, and creating compelling landing pages that align with your ad’s message. He also shares insights on how real estate agents can better leverage YouTube as a powerful lead-generation tool.
Learn more about StubGroup at: https://stubgroup.com/
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Listen Now!November 4 2024
Episode 214 of The Smart Agents Podcast features Kim Giarraputo, a New York-based real estate agent of 10 years. Discussing her transition from technology sales, Kim emphasizes the importance of building a strong sphere of influence, effective marketing strategies, and maintaining client relationships.
Additionally, Kim shares her tips for success as a new agent, including the importance of mentors and feeling valued within a brokerage.
Follow Kim on Instagram at: https://www.instagram.com/kimgiarraputo
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Listen Now!October 28 2024
Episode 213 of The Smart Agents Podcast features Founder of Rainmaker and LinkedIn Lead Generation Expert Colin Hirdman. Projected to grow to nearly 1 Billion Users by 2028, LinkedIn is still severely underutilized in the real estate industry as a lead generation tool.
Throughout our conversation, Colin discusses the evolution of LinkedIn as a powerful sales tool, the importance of building an authentic audience, and effective strategies for connecting and messaging potential clients.
Learn More About Rainmaker at: https://www.rainmakergrows.com/
Connect with Colin at: https://www.linkedin.com/in/colinhirdman/
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Listen Now!October 21 2024
Episode 212 of The Smart Agents Podcast features Chris Webb, Founder and owner of The Estate Agent Consultancy. With nearly two decades of hands-on experience in the UK real estate industry, Chris has become a trusted expert in helping agents increase revenue, secure more listings, and convert leads more effectively.
Throughout our conversation, Chris shares invaluable advice and actionable tips on how to build a winning real estate career. He covers a wide range of topics, including how new agents can compete against top producers, strategies for better marketing yourself in a competitive market, and how to justify higher fees by communicating your value effectively.
Get A Free Copy of Chris’s Book Your First £100,000 Estate Agency: https://www.estateagentconsultancy.com/book
Follow Chris On:
Instagram: https://www.instagram.com/estateagent.consultancy/?hl=en
Facebook: https://www.facebook.com/profile.php?id=100091620096258
LinkedIn: https://www.linkedin.com/in/theestateagentconsultancy/
YouTube: https://www.youtube.com/channel/UCFO3BjEDQWCZIDeodLChqtg
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Listen Now!October 14 2024
Episode 211 of The Smart Agents Podcast features the CEO of PWNE Capital, Ron Jones. With more than 30 years of experience in the Southern California real estate market, Ron has developed a deep understanding of the investor mindset and now shares that knowledge with agents looking to scale their businesses better.
Throughout our conversation, Ron shares why he thinks real estate agents should seek out investor clients, how they can better market themselves to investors, and how to think like an investor to better pitch properties.
Email Ron at: ronjones@pwnecapital.com to claim a copy of his Free Ebook.
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Listen Now!October 7 2024
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Episode 210 of The Smart Agents Podcast features Robert Kennedy III, Founder of Kennetik Kommunications and a licensed real estate agent. In sales, strong communication skills are essential, but as Robert explains, it's the ability to connect with people on a personal level that truly sets you apart and helps build lasting relationships.
During our conversation, Robert shares valuable insights on using storytelling to connect with leads, ways to share your story beyond one-on-one interactions, and tips for leveraging AI to create an endless stream of content.
Learn More at: robertkennedy3.com
Listen to the Storytellin’ & Selling Podcast at: https://podcasts.apple.com/us/podcast/storytellin-and-sellin-with-rk3/id1766366198
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Listen Now!September 30 2024
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Episode 209 of The Smart Agents Podcast features the Founder of Spark Investment Group, Arn Cenedella. With more than four decades in the real estate industry, Arn built a successful residential brokerage in Silicon Valley all while growing his own investment portfolio. In 2020, he launched Spark Invest Group and focuses primarily on multifamily investments.
Throughout our conversation, Arn shares why real estate agents are at a major advantage when becoming investors themselves, why he has shifted his focus to multifamily properties and tips for choosing wise investments.
Learn More at: https://investwithspark.com/
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