Our Latest Podcast Episodes

"When you're positioned as an authority in your local market, in your niche, in your area of expertise, people want to come to you."

Welcome to the 200th episode of The Smart Agents Podcast! We’re celebrating this milestone with a very special guest: Calvin Curry, the visionary founder and CEO of Authorify. Calvin's journey from landscaping to real estate, and eventually to leading one of the most innovative marketing companies for real estate agents, is nothing short of inspiring.

In this episode, Calvin shares his extensive background, starting as a real estate agent in 2006 and discovering his passion for direct response marketing. He discusses the early days of using long-form sales letters and transitioning to the more authoritative approach of book marketing. Calvin’s insights on how a book can dramatically shift client perception and boost conversion rates are game-changers for agents looking to stand out in a crowded market.

Calvin also delves into the evolution of Authorify, explaining how the company evolved from Smart Agents to better align with its mission of elevating businesses through authoritative branding. He highlights the importance of personal branding for real estate agents and provides valuable tips on building authority and trust within your market.

Tune in to hear Calvin's expert advice on leveraging books to enhance your credibility, his thoughts on the shifting landscape of real estate marketing, and how you can position yourself as the go-to expert in your community. Whether you’re a seasoned agent or just starting, this episode is packed with actionable insights to help you elevate your business with authority.

FREE GIFT 👇👇👇

Get your own Free Digital Sample of the Home Selling Tips Book at: https://authorify.com/sample 

"Whether you're an agent, whether you're in title, whether you're a lender, whatever you are, it's all relationships." "Too much of our industry has been built on the thought that I got to do it all myself, where really you got to look for
the helper."

Episode 199 of The Smart Agents Podcast Jacki Semerau Tait, The Queen Of Relational Real Estate. Based in Flagstaff, Arizona, Jacki is a top-producing realtor, acclaimed real estate coach, and best-selling author who has achieved remarkable success after facing a major setback. Once down to her last $4, Jacki has rebounded to achieve Top 1% status with her group for five consecutive years.

Throughout our conversation, Jacki shares invaluable lessons from her journey of rebuilding her business. She delves into the pivotal role that relationships have played in her success and offers insights on why setting boundaries with clients is crucial. Whether you're a seasoned agent or just starting out, Jacki's story and advice will inspire you to build stronger relationships and establish a thriving real estate business.

Follow Jacki at:

Instagram: https://www.instagram.com/jacki.semerau.tait

Youtube: https://www.youtube.com/@realestatesuccesscoach

Facebook: https://www.facebook.com/StepsToStrength

LinkedIn: https://www.linkedin.com/in/jackitait/

"Whether you're an agent, whether you're in title, whether you're a lender, whatever you are, it's all relationships."

Episode 198 of The Smart Agents Podcast features Bishoy M. Habib, Esq., co-founder of CapStar Real Estate. With an extensive law background, operating Legacy Legal, Bishoy shares how the two careers have intersected and the success he is having.

Explore the unique strategies that have propelled CapStar Real Estate to success, and learn how to think outside the box to attract clients and build a strong brand. Bishoy delves into the power of social media for real estate professionals, offering tips on creating valuable and relatable content to engage your audience.

Whether you're a seasoned agent or a broker looking to revolutionize your business, this podcast provides actionable insights and fresh perspectives on modern real estate practices. Discover how non-traditional methods can help you navigate the market, close deals smoothly and build a trustworthy and credible brand.

Follow Bishoy at:

Instagram: https://www.instagram.com/attorneybishoy/

Youtube: https://www.youtube.com/@attorneybishoy

LinkedIn: https://www.linkedin.com/in/bishoyhabib

TikTok: https://www.tiktok.com/@attorneybishoy

"Knowing what your intention behind the outcome you want to receive from that ask, that offer is the most crucial point.”

Episode 197 of The Smart Agents Podcast features Jocelynn Flowers, CEO and founder of J. Flowers Marketing. Shares her invaluable insights on digital marketing and the art of creating intentional impact, Jocelynn underscores the importance of consistency in digital marketing efforts and the necessity of building trust and rapport with your audience.

Jocelynn reveals the power of authenticity and staying true to oneself as the face of your brand. She offers practical advice to entrepreneurs, encouraging them to focus on one or two platforms they are most comfortable with, and to be steadfast and consistent in their content creation. Emphasizing the need to provide genuine value to your audience, Jocelynn stresses the importance of having a clear intention behind every marketing effort.

Check out J Flowers Marketing at: https://jflowersmarketing.com/

"As a war survivor, I always think about how we put the human element in anything. How we excel.’"

Episode 196 of The Smart Agents Podcast features Phoenix-based, Ali Al-Asady. Ali shares his journey as a refugee from Iraq to the United States and his path to becoming a successful real estate agent. He discusses his motivation for getting his real estate license and the importance of continuous learning and building relationships with community leaders.

Al-Asady talks about the importance of building relationships with community leaders and understanding cultural nuances when working with refugees. He emphasizes the value of providing support and value to the lives of community members, rather than focusing solely on transactions.

Ali also shares his passion for sustainable homes and the importance of educating buyers on energy-efficient homes. He highlights the need to protect occupants' health and the environment through sustainable practices.

Learn more from Ali at:

https://alialasady.com/

https://www.phoenixgreenhomeconcepts.com/

"I just remember the tenant giving me that first $1,000 check and I was like, ‘I can’t believe this!’"

Episode 195 of The Smart Agents Podcast features Ray Glymph, a full-time real estate investor who now owns more than 100 doors after finding himself homeless twice at an early age. Ray shares emphasizing the importance of hard work and determination in overcoming life’s toughest challenges and achieving success in real estate investing.

Ray delves into his investment strategies, highlighting his preference for properties in B and C neighborhoods that offer good cash flow. He explains how building strong relationships with real estate agents and collaborating with other investors have been crucial to his success.

Beyond his personal achievements, Ray is passionate about helping others. He discusses his motivation for coaching and teaching aspiring investors, aiming to empower them with the knowledge and skills to succeed in real estate.

Learn more from Ray at: https://www.rglymph.com/

"The goal for all agents is to have your business be 90% referral-based. It's exactly the same for recruiting."

Episode 194 of The Smart Agents Podcast features Jim Remley, Founder of E Real Estate Coach. Launching his own real estate career 35 years ago at the age of 19, he quickly found success in his Oregon market, ranking in the top #1 of agents nationwide. By the age of 24, he launched his own real estate company that grew to include 17 offices.

Over the course of our conversation, Jim shares his insights on building a successful real estate brokerage. He emphasizes the importance of recruiting and retaining top agents, sharing his tips for creating a positive company culture to ensure your agents sign your praises.

Jim also touches on the essential technologies that every modern real estate brokerage should implement. 

Visit E Real Estate Coach at: https://www.erealestatecoach2.com/

Follow Jim on YouTube at: https://www.youtube.com/@eRealEstateCoach

"The role of the realtor extends beyond just selling the house, it’s more of a matchmaker to ensure your client's success.”

Episode 193 of The Smart Agents Podcast features Latham Jenkins of Live Water Jackson Hole.
Latham dives into the critical role lifestyle plays in real estate and how visual media can elevate property marketing. He stresses the importance of showcasing local amenities and creating a sense of desire through captivating imagery.

Latham highlights the value of being a hyper-local expert, sharing the unique stories and experiences of a community to attract buyers. Understanding clients' needs and desires is crucial, he explains, to find them the perfect property that fits their ideal lifestyle.

Throughout our conversation, Latham addresses the unique challenges of selling property in a destination like Jackson Hole, emphasizing the need to keep potential buyers interested even after they've left the area. He discusses his unique approach to marketing luxury properties, such as creating spec videos and involving sellers in the process.

Latham emphasizes the importance of understanding each property's unique features and engaging buyers in the property's setting before showcasing the house. He shares his experience selling a 233-acre ranch to illustrate these points.

Visit Live Water Jackson Hole at: https://www.livewaterjacksonhole.com/

Follow Latham on Instagram at: https://www.instagram.com/lathamjenkins.jacksonhole/

"The whole point of Direct Mail is to get in front of your farm, teach the people in front of you what you do."

Episode 192 of The Smart Agents Podcast features New Jersey real estate agent and Direct Mail Expert, Kristy Ball. As one of the most affordable ways to get your name out to prospective clients, direct mail is sometimes forgotten in the digital world. As part of a 50-year family printing business, Kristy focuses on helping agents create impactful marketing campaigns that will help them stand out from the crowd.

Throughout our conversation, Kristy shares advice for launching a successful direct mail campaign, why going beyond the "Just Listed" message is so important and how often you should send mail pieces to your farm.

Learn more about L&B Printing at: https://www.lbprintinginc.com/feature/realtors/

"TikTok has been amazing. I would say probably like 30% to 50% of my business at this point is coming from TikTok."

Episode 191 of The Smart Agents Podcast features Denver-based real estate agent, Riley Wenger. Beginning her real estate journey as an investor herself, Riley now uses her own experience to help aspiring investors purchase their own properties.

Riley also discusses her approach to personal branding and using social media, particularly TikTok, to educate and attract her ideal clients. She shares her content creation process and the importance of authenticity and providing value to her audience.

Follow Riley on TikTok at: https://www.tiktok.com/@realestateriley_denver