"I’ve always been a problem solver… meet the client, get them to like you, figure out what their problems are and provide them with a solution."
Episode 186 of The Smart Agents Podcast features Richard Luebeck, Broker/Owner of Red Lion Realty located in the fast-growing Katy, TX. Launching his real estate career in 2009, Richard emphasizes the importance of consistency and providing a high level of service to clients.
Throughout our conversation, Richard discusses the challenges faced and opportunities gained during the housing market downturn and the explosive growth during the COVID-19 pandemic. He also shares his lead generation strategies, which include open houses, social media and weekly newsletters.
Follow Red Lion Realty on Instagram at: https://www.instagram.com/redlionrealtygroup/
Key Takeaways:
- How Richard Marketed Himself As A Real Estate Professional
- Using Open Houses As A Lead Generation Tool
- Keeping Buyers Motivated In Difficult Markets
- How Has The Katy, TX Market Evolved?
- Marketing To Relocating Buyers
- Importance of Being Consistent With Content Marketing