Ep 191: Leveraging Social Media To Educate and Connect With Leads

"TikTok has been amazing. I would say probably like 30% to 50% of my business at this point is coming from TikTok."

Episode 191 of The Smart Agents Podcast features Denver-based real estate agent, Riley Wenger. Beginning her real estate journey as an investor herself, Riley now uses her own experience to help aspiring investors purchase their own properties.

Riley also discusses her approach to personal branding and using social media, particularly TikTok, to educate and attract her ideal clients. She shares her content creation process and the importance of authenticity and providing value to her audience.

 

Follow Riley on TikTok at: https://www.tiktok.com/@realestateriley_denver


Key Takeaways:

  • Strategies for affordable investing using the "House-Hacking" method.
  • Why personal branding is a must in today’s real estate world.
  • How TikTok is contributing to nearly 50% of Riley’s lead generation.
  • Focus on providing value with your content creation to build connection with potential clients.


 

Guest

Riley Wenger

Host

Michael Walter

Duration

27 min

Released Date

May 20th, 2024

Spotify

Listen Now

Google Podcast

Listen Now

Apple Podcast

Listen Now

Youtube Podcast

Listen Now

Watch Previous Podcast Episodes

Ep 260: Part-Time Start To Full-Time Success: Dennis Mark’s Real Estate Journey
Ep 260: Part-Time Start To Full-Time Success: Dennis Mark’s Real Estate Journey
May 20 2024

“I had tripled my salary with the sewer department in real estate, said to myself, if I don't try this now full-time, ...

Play Episode
Ep 259 - The Financial Safety Net Every Real Estate Agent Needs
Ep 259 - The Financial Safety Net Every Real Estate Agent Needs
May 20 2024

“It's planning for retirement. It's planning for disability. It's planning for the seasonality of the business. These ...

Play Episode
Ep 258 - Breaking Bad and Beyond: Luxury Real Estate Lessons with David Christensen
Ep 258 - Breaking Bad and Beyond: Luxury Real Estate Lessons with David Christensen
May 20 2024

“We knew that somebody interested in doing an Airbnb that was Breaking Bad or Walter White-related and a museum was ...

Play Episode
Ep 257 - Clients-For-Life: The Secret To Long-Term Success
Ep 257 - Clients-For-Life: The Secret To Long-Term Success
May 20 2024

“We had a pretty big lawsuit last year in our industry. I think the world is shouting that they're done with agents ...

Play Episode

Subscribe to the Smart Agents podcast today and join the thousands of real estate professionals who are
already benefiting from this unparalleled access to expert advice and insider knowledge.