Ep 223: Behind The Curtain Of Social Media Marketing Success

“When the algorithm scans a business page there are five questions it wants to get answers to: Who you are? What you do? How you do it? Who you do it for? And where you do?"

 

Episode 223 of The Smart Agents Podcast features Karen Liz Albert, social media consultant, speaker, and Founder of Behind Your Curtain. With over 20 years of marketing experience and a passion for helping real estate professionals, Karen has been empowering agents to create targeted social media campaigns since 2010.

Karen shares actionable advice to help your business thrive in a fast-evolving digital landscape. Whether you’re just starting out or looking to refine your social media strategy, this episode is packed with insights you won’t want to miss!

📌 Connect with Karen Liz Albert


Website:
https://behindyourcurtain.com/

Instagram: https://www.instagram.com/behindyourcurtainsocialmedia/

Facebook: https://www.facebook.com/SocialMediaExpertKarenLizAlbert/

LinkedIn: https://www.linkedin.com/in/socialmediawithkarenlizalbert/

YouTube: https://www.youtube.com/user/Behindyourcurtain




 

Key Takeaways:

  • The importance of a professional online presence
  • Common social media mistakes real estate agents make
  • Tips for optimizing Facebook, Instagram, and LinkedIn for lead generation
  • How to build strategic connections and leverage organic engagement
  • Why community engagement is key to boosting visibility and trust
Guest

Karen Liz Albert

Host

Michael Walter

Duration

41 min

Released Date

Jan 13th, 2025

Spotify

Listen Now

Google Podcast

Listen Now

Apple Podcast

Listen Now

Youtube Podcast

Listen Now

Watch Previous Podcast Episodes

Ep 259 - The Financial Safety Net Every Real Estate Agent Needs
Ep 259 - The Financial Safety Net Every Real Estate Agent Needs
January 13 2025

“It's planning for retirement. It's planning for disability. It's planning for the seasonality of the business. These ...

Play Episode
Ep 258 - Breaking Bad and Beyond: Luxury Real Estate Lessons with David Christensen
Ep 258 - Breaking Bad and Beyond: Luxury Real Estate Lessons with David Christensen
January 13 2025

“We knew that somebody interested in doing an Airbnb that was Breaking Bad or Walter White-related and a museum was ...

Play Episode
Ep 257 - Clients-For-Life: The Secret To Long-Term Success
Ep 257 - Clients-For-Life: The Secret To Long-Term Success
January 13 2025

“We had a pretty big lawsuit last year in our industry. I think the world is shouting that they're done with agents ...

Play Episode
Ep 256 - From Vacant To Vibrant: Home Staging Secrets To Get Top Dollar
Ep 256 - From Vacant To Vibrant: Home Staging Secrets To Get Top Dollar
January 13 2025

“Your photos are the first thing that people see and a vacant home doesn't show very well."

Play Episode

Subscribe to the Smart Agents podcast today and join the thousands of real estate professionals who are
already benefiting from this unparalleled access to expert advice and insider knowledge.