Episode 227 of The Smart Agents Podcast features Tia Lilly, founder and broker/owner of Property Cape Cod Real Estate. Tia shares what drew her back to the Cape after 20 years away, how she built a reputation in the industry, and why she ultimately launched her own brokerage.
We explore the importance of trust, client relationships, and community values in real estate, especially in a market driven by vacation homes and lifestyle choices. Tia also reveals key marketing strategies, the significance of referrals, and how she balances vacation rentals with sustainable community growth. Plus, she shares career advice, including the one thing she wishes she had done earlier to boost her success.
🔗 Where to connect with Tia 👇
Website: https://propertycapecod.com/
Instagram: https://www.instagram.com/propertycapecod_water_luxury/
Facebook: https://www.facebook.com/CapeCodWaterfrontRealEstate
LinkedIn: https://www.linkedin.com/in/capecodrealestatebytialilly/
Key Takeaways:
- How to build a real estate brand rooted in trust and reputation
- The role of lifestyle in real estate decision-making
- Why putting people first is the key to long-term success
- Balancing vacation rentals and community needs
- The power of organization and planning in growing your real estate career
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