---
title: "Episode 37: Time Spent Promoting Your Real Estate Business Is Never Wasted"
description: After a long career in television advertising, realtor Mitch Drew is using the marketing knowledge he gained to propel him to real estate success.
image: https://podcast.smartagents.com/hubfs/Episode%2037-%20Podcast%20Thumbnail-1.jpeg
---

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# Episode 37: Time Spent Promoting Your Real Estate Business Is Never Wasted

*“If you're sitting at home watching Netflix, nothing's going to happen.”*

Episode 37 of The Smart Agents Podcast features Mitch Drew, who after a long career in television advertising entered the real estate industry in Western Canada. 

*“Just make sure that every single day you're doing some work, some days you might do more work than others.”*

Drawing on his understanding of marketing, Mitch knows that while the results of each avenue of marketing might not be immediately visible, it’s the cumulative effect that fills his pipeline. *“

If I go spend a couple of hours a week doing door hangers, I'll meet probably 10 or 15 people. Who knows where that's going to go in a year and a half.”*

Whether it be those door hangers, social media  advertising or even bus stop benches, Mitch explains how he is growing his business during our conversation.

 

**In this episode, we talk about...**

1:27 Mitch Drew Introduction

2:50 How Mitch Generates Real Estate Leads

5:00 Scheduling Out Your Sphere Of Influence Communication

7:22 Varying Your Social Media Content Depending On The Platform

10:58 Real Estate Is A Collaborative Business

12:42 Marketing To Bring In Fresh Leads To His Sphere

16:41 Breaking Down The Math To Making $200,00 A Year

18:22 Measuring Marketing Success

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