“Using free tools like Facebook Live is a great way to market what you're doing and it doesn't cost you anything but your time!”
In Episode 50 of The Smart Agents Podcast, we're talking all about video marketing and specifically live video streaming with Ed Troxell of Real Estate Agents Go Live.
“70% of homeowners are more likely to list with a realtor who uses video and yet only about 10% of agents effectively use video to market someone's property. So, there's a huge opportunity for every single agent listening to pick up your phone and learn how to use the video option.”
For the past several years, Ed has been coaching entrepreneurs and real estate professionals to embrace live video streaming through platforms such as Facebook to grow their audience and ultimately generate more leads.
“After that live is over, well guess what? Facebook still pushes it out for you and you do not have to pay for it. It lives there and while you're sleeping, it's going to be promoting your listing or whatever you've recorded.
Check Out Ed's Training at:
Main Website- https://edtroxell.com/
Real Estate Agents Go Live- https://edtroxell.com/real-estate-agents-go-live/
Facebook- https://www.facebook.com/EdTroxellCreative
Instagram- https://www.instagram.com/edtroxellcreative/
In this episode, we talk about...
1:40 Ed Troxell Introduction
2:34 How Did Ed Get Into Video Marketing?
3:41 There Is No Need For Expensive Video Gear To Go Live
4:35 How Ed Makes His Video Training Easy To Follow
6:38 Why You Are Losing Business If You Aren’t Using Video
9:00 Discovering Live Video As An Engagement Amplifier
11:51 The Unmatched Value Of Live Video
16:34 Leveraging One Live Video As Content Across Multiple Platforms
18:46 Standing Out As The Agents The Truly Cares With Clients
22:00 Tips For Agents New To Live Video
25:03 Tips For Creating Engagement During A Live Video Stream
30:20 Where You Can Find Ed’s Training
31:42 What Is The Live Effect?