"The beginning is more challenging when you're a niche-focused business. But, you reap the benefits for sure."
Episode 63 of The Smart Agents Podcast features our conversation with Vance Lichtenberger of Mid-Century Homes in Boise, ID. Throughout our conversation, Vance shares how the team is finding enormous success by hyper-focusing on the mid-century modern niche.
Check out Mid-Century Homes on Instagram
In this episode, we talk about...
- How the team at Mid-Century Homes is using social media to grow an audience
- Why the hyper-focus on one property style is leading to success
- And Much More!