Episode 71: Standing Out In A Crowded Market

“Just because you have a nice photo, a logo and a tagline does not mean you have a well-developed and displayed brand.”

Episode 71 of The Smart Agents Podcast features our conversation with Tonya Eberhart and Michael Carr of BrandFace sharing how to take your business to the next level by developing a personal brand.

“People need to know what you stand for.”

It’s no longer enough to just have a fancy logo and your face on a billboard, with so many agents saturating markets and the ability for prospective customers to search you online, it’s imperative for you to really tell your personal story.

Throughout our conversation, Michael and Tonya share tips for defining your personal brand as well as defining the type of customer you want to work with.  

In this episode, we talk about...

  • Developing A Personal Brand
  • The Difference Between Branding and Marketing
  • Defining Your Ideal Customer
  • And Much More!
Guest

Host

Duration

Released Date

Spotify

Listen Now

Google Podcast

Listen Now

Apple Podcast

Listen Now

Youtube Podcast

Listen Now

Watch Previous Podcast Episodes

Ep 223: Behind The Curtain Of Social Media Marketing Success
Ep 223: Behind The Curtain Of Social Media Marketing Success
May 4 2022

“When the algorithm scans a business page there are five questions it wants to get answers to: Who you are? What you ...

Play Episode
Ep 222: The Pursuit Of Home: Unlocking Success In NYC Real Estate
Ep 222: The Pursuit Of Home: Unlocking Success In NYC Real Estate
May 4 2022

“People are here to do something and that energy of like getting it done and however it's going to get done it's so ...

Play Episode
Ep 221: Return On Life: Redefining Success In Real Estate
Ep 221: Return On Life: Redefining Success In Real Estate
May 4 2022

“It's not about chasing the ROI all the time. It's about chasing the ROL. The Return On Life."

Play Episode
Ep 220: Lessons In Real Estate Success: A Conversation With Kelley Skar
Ep 220: Lessons In Real Estate Success: A Conversation With Kelley Skar
May 4 2022

“Who you choose to be in business with absolutely matters. The brokerage matters."

Play Episode

Subscribe to the Smart Agents podcast today and join the thousands of real estate professionals who are
already benefiting from this unparalleled access to expert advice and insider knowledge.