Our Latest Podcast Episodes

"I’ve always been a problem solver… meet the client, get them to like you, figure out what their problems are and provide them with a solution."

Episode 186 of The Smart Agents Podcast features Richard Luebeck, Broker/Owner of Red Lion Realty located in the fast-growing Katy, TX. Launching his real estate career in 2009, Richard emphasizes the importance of consistency and providing a high level of service to clients. 

Throughout our conversation, Richard discusses the challenges faced and opportunities gained during the housing market downturn and the explosive growth during the COVID-19 pandemic. He also shares his lead generation strategies, which include open houses, social media and weekly newsletters.

Follow Red Lion Realty on Instagram at: https://www.instagram.com/redlionrealtygroup/

"Professionalism is synonymous with value. When people see professionalism, it automatically translates into value." 

Episode 185 of The Smart Agents Podcast features 50-year real estate vet and winner of the 2015 Realtor of the Year in Dallas Award, Sonny Moyers. Between 2004 and 2018, Sonny was in the top 4% of all real estate agents nationwide and has just recently released his book, The Architecture of the Real Estate Practice

Episode Overview:

Sonny Moyers shares his journey and insights garnered over decades of navigating the ever-evolving landscape of real estate. Here's a sneak peek into what you can expect from this enriching conversation:

Intuitive Thinking and Professionalism: Moyers underscores the importance of intuitive thinking and professionalism in the real estate realm. He highlights how these qualities are not just admirable traits but essential components for success in a competitive market.

Client-First Approach: Putting the client first isn't just a mantra; it's a guiding principle for Moyers. He emphasizes the significance of providing exceptional service and building trust, regardless of the transaction's size. Moyers believes that professionalism is synonymous with value, and ethical behavior forms the bedrock of long-term success.

Building Long-Term Relationships: In a world driven by transactions, Moyers advocates for a shift in focus toward building long-term relationships with clients. He discusses the 'law of the few,' emphasizing how a relatively small number of clients can significantly impact an agent's revenue. Moyers provides insights into effective client management programs and account planning strategies to nurture these relationships beyond the closing of a deal.

Perception Sales and Market-Proof Business: Moyers introduces the concept of perception sales, where agents showcase proficiency beyond real estate expertise to instill trust and value in clients. He concludes the conversation by discussing the importance of building a market-proof business anchored on strong client relationships.

Resources:

Get Your Copy of The Architecture of the Real Estate Practice at: http://realestatebook.org/
Check out Sonny on YouTube at: https://www.youtube.com/@AREP2023

"If someone has raised their hand and is saying, 'Hey, I'm interested in what you're doing because I have some sort of problem that needs to be solved.' It's now my duty to get to know who that person is so that I can understand what their problem is and see if I can help them solve it." 

Episode 184 of The Smart Agents Podcast features lead generation expert, author and founder of Call The Damn Leads, Drewbie Wilson. In real estate, the name of the game is lead generation and how to get someone to choose to work with you over your competition. With an extensive background in sales and marketing, Drewbie has honed his process for generating exclusive leads.

Beyond bringing in new leads, Drewbie has developed a proven follow-up strategy to not only start a conversation but also close more deals using Memes. Throughout our conversation, Drewbie shares how a combination of organic and paid marketing strategies is your best bet for growing your business.

Get a Free Copy of Call The Damn Leads at: https://callthedamnleads.com/pages/bookdownload
Visit Call The Damn Leads at: https://callthedamnleads.com/
Follow Drewbie on Instagram at: https://www.instagram.com/callthedamnleads/

"It was the first time in my adult life I saw a correlation between the work I put into something and the pay I received."

Episode 183 of The Smart Agents Podcast features Milwaukee-based real estate professional Justin Ippoliti. Initially entering the real estate world to supplement his income while teaching, Justin's trajectory took a surprising turn as he transitioned into a full-time realtor with Shorewest Realtors. In our conversation, Justin shares the pivotal moments of his career shift, the evolution of his marketing strategies, and invaluable tips for aspiring agents.

Justin delves into the importance of mentorship, adapting to market shifts, and leveraging personal experiences to better serve clients. With a keen eye on growth and efficiency, Justin's insights offer a roadmap for success in an ever-changing industry.

Key takeaways include the potential for unexpected career paths, the significance of relationship-building in real estate, the necessity of adapting marketing methods, and the value of tracking success and trends.

"The goal for every agent is to be the go-to person when Real Estate comes up."

Episode 182 of The Smart Agents Podcast features New Jersey-based agent John Tawfik of The John Tawfik Real Estate Team. Sharing his experience and strategies for building a successful real estate business, John emphasizes the importance of tapping into your sphere of influence and expanding it through personal connections, social media, and community involvement.

John also highlights the value of mentorship and support in the real estate industry. John's approach to marketing focuses on nurturing leads and building relationships for long-term success.

Follow the John Tawfik Real Estate Team on Instagram at: https://www.instagram.com/johntawfikrealestateteam

"Branding puts you in the driver's seat of having the luxury of choosing who you want to do business with."

Episode 181 of The Smart Agents Podcast features Kat Torre, brand architect and voice expert, to share her insights on a topic that's becoming increasingly pivotal in the real estate industry – personal branding.

Stressing the importance of authenticity, Kat urges agents to create a brand that not only aligns with their values but resonates with their specific audience. Her advice is valuable for both new agents in the midst of developing a tailored brand for a unique audience and veteran agents looking to re-energize their careers.

Lastly, Kat emphasizes the importance of a consistent online presence. From social media to partnerships and media collaborations, she shares how agents can build credibility and expand their reach in today's competitive market.

Check out Kat Free Brand Building Materials at: https://www.kattorre.com/freebies

Listen to the Not Nice. Clever. Podcast at: https://podcasts.apple.com/us/podcast/not-nice-clever/id1641972709

"If you're in sales you make dreams happen... that's what we do."

Episode 180 of The Smart Agents Podcast features Karl Becker, seasoned sales professional and the Founder of Improving Sales Performance, Karl Becker. Bringing his wealth of experience to the table, Karl shares his insights on tackling negative perceptions of sales professionals and the crucial role deep connections play in elevating your sales performance.

Karl introduces his groundbreaking book, "Iceberg Selling," which delves into the art of going beyond surface-level interactions. In this insightful conversation, he unveils practical steps for understanding clients' needs and desires on a profound level.

Join us for an episode filled with valuable tips, real-world experiences, and a deep dive into the art of Iceberg Selling.

Get A Copy Of Iceberg Selling at: https://www.icebergselling.com/
Connect with Karl on LinkedIn: https://www.linkedin.com/in/karlbeckeriii/

"When I started talking to other realtors, nobody really does condos in Dallas. There was such a small group of us."

Episode 179 of The Smart Agents Podcast features Dallas-based realtor Kendall Travis, who brings a unique perspective to the world of high-end real estate. Having started her career in the bustling real estate scene of New York City back in 2012, Kendall later made a strategic move to Turtle Creek, a prestigious Northside neighborhood known for its upscale residential buildings.

Tune in as Kendall shares her insights into the nuances of selling condos, drawing from her personal experience of living in the very properties she sells. Discover the intricacies of the condo lifestyle and why educating clients about these differences is a cornerstone of Kendall's approach. Whether it's assisting clients relocating for work or guiding those downsizing from the surrounding suburbs, Kendall's expertise shines through.

Join the conversation as Kendall delves into the challenges and triumphs of building her sphere of influence in a brand-new city. From networking strategies to establishing trust in the competitive real estate market, this episode is packed with valuable tips for real estate professionals and enthusiasts alike.

Follow Kendall on Instagram at: https://www.instagram.com/kendall.sowers.travis/

"If you really want to succeed in this business, you will learn early on that you are in the people business and real estate is the commodity that we trade in."

Episode 178 of The Smart Agents Podcast features David Crabtree, broker-owner of Home and Ranch Sotheby's International Realty based on California’s Central Coast. In this episode, David shares his wealth of experience and emphasizes the fundamental truth that real estate is ultimately a people business. Discover the secrets to success as he delves into the art of building strong and lasting relationships with clients, a cornerstone of his thriving career.

From humble beginnings navigating small transactions to making waves in land development and home building, David takes us on a journey through his evolution in the industry. Gain valuable insights into goal-setting and consistency as driving forces behind his success.

Uncover the keys to long-term prosperity as David stresses the importance of maintaining a robust sphere of influence and staying connected with past clients. Later in the episode, he imparts wisdom on raising your standards, setting ambitious goals, and crafting a winning strategy for success in real estate.

Whether you're a seasoned professional or just starting in the field, Episode 178 is a must-watch, filled with actionable advice from a true industry leader. Don't miss out on this captivating conversation that could elevate your real estate game to new heights!

Follow David On Instagram at: https://www.instagram.com/homeandranchsothebys/

"The 30 Days In 90 Minutes model is designed to get your foundational content every month."

Episode 177 of The Smart Agents Podcast features Aaron Witnish, Founder of Content Only. Aaron introduces us to his groundbreaking approach, the 30 Days In 90 Minutes Content Creation System. Discover how this system allows individuals to craft an entire month's worth of valuable content in just 90 minutes.

Throughout the engaging conversation, Aaron generously shares insights into how the system operates, offers practical tips for generating compelling content topics, and explores effective tools for repurposing content to maximize its reach. If you're ready to transform your content creation game and elevate your personal brand, this episode is a must-listen.

📌 Key Takeaways:

* Uncover the secrets behind the 30 Days In 90 Minutes Content Creation System.

* Learn valuable tips for brainstorming engaging content topics.

* Explore powerful tools for repurposing content to extend its impact.

🚀 Download the The 30 Days In 90 Minutes Content Creation System at: https://contentonly.au/